She Leads

Leading Ladies: Brenna Lyden of Third & Loom

brenna lyden third and loom
Our most recent Leading Ladies post comes from Brenna Lyden, and you’re going to have to catch your breath for this one. At only 22, she is founder of the jewelry company Everly, blogger for the popular fashion blog Chic Street Style, manages her own online styling company, and is CEO of the multi-million dollar couture dress company Third and Loom. Feeling tired just reading all that? 🙂

Brenna graciously shared a few answers to our questions, including what she wishes she would’ve known when starting out, her biggest aha moment, and why she left her dream job — only to get so much more.

What do you wish you’d known when you were first starting out?

I don’t regret anything I’ve done, because somehow it all got me to exactly where I wanted to be. But I wish I would have known the power of business. You always have the power to make something out of nothing. There is seemingly infinite money out there, all you have to do is get (enter necessary earnings here) each month. Employment, no matter how secure it may seem, is temporary. The only way you can truly be in control of your career is to make it happen for yourself, by yourself. No one can ever take that away from you.

What was your biggest “aha” moment?

When I was 18 years old and a freshman in college, I left my job as a sales associate at Express to work for myself. I know that sounds pretty insignificant, but that was the moment when a true entrepreneurial spirit took a hold of me and made me obsessive about being successful. It took so little to replace my income, and making it happen for yourself is the most empowering feeling in the world.

What was your scariest moment?

Undoubtably leaving Nordstrom. I had to part ways with what I thought was my dream job at a time when I thought I wasn’t prepared to go full-time with my blog and business. But something just came over me the day I quit, every fiber in my being knew I wasn’t supposed to be there. But the month I left Nordstrom, I had a record month with my blog and business, doing three times more in profit than I ever had. It was a reassuring sign.

How do you make difficult decisions?

I always listen to my gut instinct and what I feel is the right thing to do. It’s not logical at all and I can’t really describe it. When I don’t listen to that instinct is when I end up in messy situations. But I always run everything by my fiancé, Zach. His support is overwhelming in the best way and we always figure everything out together.

Thank you so much, Brenna! You may read more from Brenna at her blog here.

P.S. More posts from our Leading Ladies series including Victoria Moore of Hive and Jenn Jordan of For the Glow.

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